My goals are always centred around growth – both personally and professionally. Because of this, I’ve wanted to have a business coach on the show for a while now. That’s I was really excited to get the chance to chat with Kaylene Langford from Startup Creative in Melbourne. She runs a successful coaching agency that reaches clients through her podcast, online courses, in-person workshops, and a print magazine. She’s all about getting people to start living their best lives, so I thought it’d be cool to get some inside info on coaching as well as have actually her do a little coaching for me during the podcast.
I’m a firm believer that the experiences you’ve had in the past help to shape your current position in life. Kay started out as a youth worker who developed programs to engage at-risk boys. The skills she learned when she first started out (like taking something that’s dry or boring and delivering it in a creative way that actually engages people) has become influential in her current career. She also realised through spending some time working in government that she needed to stick with a job that allowed her to be creative and to bust out of the nine-to-five mold. My own background has also had a strong influence on my life’s journey. I grew up with not a lot of money, getting handouts and vouchers in order to get by. I couldn’t read or write well until after high school. I had to be creative so that I could sort of fake it ’til I made it. Growing up like this taught me to take risks, since I’ve always had everything to gain and nothing to lose. I opened my first business at 20, was bankrupt at 21, and learned that money comes and goes, but I can always grow (which I’ve taken with me into my later business endeavours).
Fear can hold us back from so much in our lives – but especially from succeeding in the business world. Kay suggests trying to step back and observe your fear as if it was happiness and to remember that fear is just a moment in time. Although it’s uncomfortable and can activate physical sensations in our bodies, if you can try not to take it so seriously and to just observe it, you can actually master the feeling. Instead of going into a full fight-or-flight response every time you’re scared, you can ask yourself what’s the worst thing that can happen. Being detached from your fear and looking at it from an outside perspective can make us less attached to the outcome. You can go through ups and downs and not become completely destroyed by the lows, allowing you to stop your fear from holding you back.
A business coach is someone you pay for their time, their network, and their expertise. Through them, you can get help to make a plan that will allow you to achieve your career goals. To find the right coach for you, start with someone you vibe with or someone who inspires you. Do your research and jump on a phone call with potential coaches to see if they’re the right fit for you before you go deeper into the process. The right coach can help you build a business that’s an extension of yourself and can get you out of places in your career that feel stagnant and stale. An effective coach can also teach you some valuable shortcuts so that you’re only spending time on the parts of your business that you really want to develop. It might help to look at a business coach as an investment – these people can serve as educators that can help you figure out what works and what doesn’t in your career.
I’ve found that one of my main hang-ups is that I’m stuck in my past – like deep down I still feel like I’m just a person who came from an underprivileged background. Because of how I grew up, I often wonder if I’m limiting myself to what the people around me could achieve when I was younger. What if I can’t imagine a brighter future because it’s something that I haven’t seen? Kay offered me a solution – literally changing the way my brain works. As the saying goes, “Neural pathways that fire together, wire together.” Instead of getting stuck in familiar loops, we should actually determine what’s truly possible for ourselves. She suggests getting in a meditative state where your unconscious mind can imagine unlimited possibilities. If you can feel in your body what your dreams would elicit in you then the brain starts to make new neural pathways. This can allow you to dream bigger because you’ll have the vibrational energy inside you and you’ll then be able to start attracting those positive experiences.
One way you can do this is by doing a guided meditation every day. If this doesn’t appeal to you, Kay also recommends writing out what a day in the life of you would be like five years from now. You can allow yourself to fully dream that anything is possible. Write in the present tense with all of the emotions and feelings you can muster. Then every morning when you wake up, you can conjure up those feelings and fully imagine that life for yourself. The goal is to start putting out those vibrations so that your brain is pulled more towards achieving those dreams.
For some people, their goals might be about reaching more Instagram followers or on making their first million dollars. For me, it’s different. I want to make more money so that I can reach more people and give more people a better life. Kay reminded me that there’s a belief that if you can dream it, it’s already in your path. People lose sight of their true goals or they can fail with their current goals because of limiting beliefs they have. If you stay focused on your purpose, you can more easily achieve your goals. Ten years ago, there’s no way that I could have imagined where I am today – so I think if I keep visualising my goals and looking inwards for my purpose, I’ll be better able to unlock my own potential and get rid of whatever’s holding me back.
You can fully achieve your goals if you find a business coach that encourages you to pursue your true purpose. Look for a coach who is in the next level of where you want to go so that you can actually see someone achieving what you’re after. Dream big by making a list of these types of people, so you can use them for inspiration. If you want your dream badly enough, freedom exists for you to accomplish it. Kay’s company, Startup Creative, exists to free people from lives that no longer serve them. She and I both agree that it’s totally possible for everyone to create the life of their dreams.
For more inspiration, head to Kay’s Facebook or follow her on Instagram at @StartupCreative. Don’t forget to check out her podcast on iTunes or Spotify or head to her website for more information about her online courses and print magazine. You can also email her directly with questions at firstname.lastname@example.org.
Tune in next time for a chance to listen to more amazing guests like Kay!
I’ve got live workshops coming up in New York, Los Angeles, Melbourne, and Sydney – there are still tickets left and I’d love to meet you in person and help take your business to the next level.
This episode is brought to you by the guys over at PepperStorm, an awesome copywriting team who I have used across all my businesses for years. If you need some killer copywriting, get in touch and use the code: MAKEYOURBREAK to get $100 off when you buy one of their packages.
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